Kiehl's

Global Member Benefits (All Tiers)

• Welcome bonus: 15 points for joining My Kiehl's Rewards: FLAT_REWARD

  {"trigger_type":"event","trigger_action":"account_creation","earn_type":"points","earn_value":15,"eligibility_frequency":"once_ever","notes":"Welcome bonus for enrolling in My Kiehl's Rewards."}

• 25 bonus points for signing up for texts: FLAT_REWARD

  {"trigger_type":"action","trigger_action":"sms_opt_in","earn_type":"points","earn_value":25,"eligibility_frequency":"once_ever","eligibility_requires_opt_in":["sms"]}

• 50 bonus points on first purchase: FLAT_REWARD

  {"trigger_type":"event","trigger_action":"first_purchase","earn_type":"points","earn_value":50,"eligibility_frequency":"once_ever"}

• 10 points per product review (up to 12 per year): FLAT_REWARD

  {"trigger_type":"action","trigger_action":"product_review","earn_type":"points","earn_value":10,"earn_cap":120,"earn_cap_period":"annual","eligibility_frequency":"once_per_year","eligibility_uses_per_period":12,"notes":"Earn 10 points per eligible product review, up to 12 reviews (120 points) per year."}

• 15 bonus points for taking the Skin Quiz: FLAT_REWARD

  {"trigger_type":"action","trigger_action":"quiz","earn_type":"points","earn_value":15,"eligibility_frequency":"once_ever"}

• 10 bonus points for adding an address to your account: FLAT_REWARD

  {"trigger_type":"action","trigger_action":"profile_completion","earn_type":"points","earn_value":10,"eligibility_frequency":"once_ever","notes":"Awarded for adding an address to your Kiehl's account profile."}

• 10 points for adding items to your Wishlist (up to 4 times per year): FLAT_REWARD

  {"trigger_type":"action","trigger_action":"wishlist_add","earn_type":"points","earn_value":10,"earn_cap":40,"earn_cap_period":"annual","eligibility_frequency":"once_per_year","eligibility_uses_per_period":4,"notes":"Earn 10 points for adding products to your Wishlist, up to 4 times (40 points) per year."}

• 10% off every auto-replenish order: DISCOUNT

  {"trigger_type":"subscription","discount_type":"percent_off","discount_percent":10,"discount_scope":"subscription_orders","notes":"Save 10% on every auto-replenish order."}

• Redeem 100 points for $10 off (pay with points): DISCOUNT

  {"trigger_type":"passive","redemption_points_cost":100,"redemption_value_type":"amount_off","redemption_discount_amount":10,"notes":"Members can redeem 100 points for $10 off using 'pay with points' at checkout; this reflects the core points-to-dollar exchange rate."}

• Redeem points for products or merch from Rewards Vault: GIFT

  {"trigger_type":"passive","gift_type":"exclusive_access","gift_access_type":"member_only_products","gift_description":"Access to a Rewards Vault catalog where points can be redeemed for select Kiehl's products and merch.","scope_channels":["online"]}

• Early access to seasonal promotions for members: GIFT

  {"trigger_type":"passive","gift_type":"early_access","gift_access_type":"sales","gift_description":"Early access to seasonal promotions and other sales events.","scope_channels":["in_store","online"]}

• 10 points per Kiehl's empty recycled in store (up to 1,000 points/year): FLAT_REWARD

  {"trigger_type":"action","trigger_action":"recycling","earn_type":"points","earn_value":10,"earn_cap":1000,"earn_cap_period":"annual","eligibility_frequency":"once_per_year","notes":"Earn 10 points for each eligible Kiehl's empty recycled in-store, up to 1,000 points per year."}

• 25 points per in-store or virtual consultation (up to 4 per year): FLAT_REWARD

  {"trigger_type":"action","trigger_action":"consultation","earn_type":"points","earn_value":25,"earn_cap":100,"earn_cap_period":"annual","eligibility_frequency":"once_per_year","eligibility_uses_per_period":4,"notes":"Earn 25 points for each in-store or virtual consultation with a Skin Pro, up to 4 times (100 points) per year."}

• Discovery Program trial set credit toward next purchase: GIFT

  {"trigger_type":"purchase","gift_type":"cash_equivalent","gift_description":"Purchase a Destination Radiant Skin Trial Set to receive $34 off your next Kiehl's purchase, or purchase a Hydrate, Treat & Repeat Trial Set to receive $99 off your next purchase. Reward is issued via email in an amount equal to the retail price of the set purchased and valid on a subsequent purchase.","scope_channels":["online"],"scope_product_description":"Destination Radiant Skin Trial Set and Hydrate, Treat & Repeat Trial Set","eligibility_frequency":"once_ever","eligibility_requires_opt_in":["email"],"stacking_combinable":false,"stacking_notes":"Offer may not be combined with additional discounts.","exclusions_notes":"Offer will be sent via email. Must be signed up to receive Kiehl's emails. Offer only available on kiehls.com in the United States. Only one time use per customer. Only while supplies last."}

• Get Skin Smart: free Derma-Reader skin analysis in stores: GIFT

  {"trigger_type":"passive","gift_type":"free_service","gift_service_name":"Derma-Reader Skin Analysis","gift_description":"Complimentary in-store Derma-Reader photo analysis to visualize skincare concerns in minutes.","scope_channels":["in_store"],"exclusions_notes":"Offer is valid in Kiehl's retail stores only. Not valid at Kiehls.com, Kiehl's counters in department stores, Kiehl's by Mail or Kiehl's Airport locations."}

• Expert Skincare Services: complimentary skin analysis & personalized routine: GIFT

  {"trigger_type":"passive","gift_type":"free_service","gift_service_name":"Complimentary skin analysis & personalized routine","gift_description":"Free expert skincare consultation including skin analysis and a personalized routine recommendation using Kiehl's tools and expertise.","scope_channels":["in_store","online"],"notes":"Available through Kiehl's skincare services via in-store consultations and select online tools."}

• Free shipping on $50+: SHIPPING

  {"trigger_type":"purchase","shipping_type":"standard","shipping_cost":0,"shipping_order_min":50,"shipping_order_min_currency":"USD","shipping_region":"US","scope_channels":["online"],"notes":"Complimentary standard shipping on orders of $50 or more at Kiehl's in the US."}

• Free sampling with purchases: GIFT

  {"trigger_type":"purchase","gift_type":"gift_with_purchase","gift_description":"Complimentary product samples included with qualifying purchases.","scope_channels":["in_store","online"]}

• Exclusive offers for all My Kiehl's Rewards members: GIFT

  {"trigger_type":"passive","gift_type":"exclusive_access","gift_access_type":"sales","gift_description":"Access to exclusive member-only offers and promotions.","scope_channels":["in_store","online"]}

• 1 point per $1 spent on qualifying purchases: FLAT_REWARD

  {"trigger_type":"purchase","spend_per_increment":1,"earn_type":"points","earn_value":1,"scope_channels":["in_store","online"],"notes":"Base earn rate for all tiers; 1 point per $1 spent. 100 points are typically worth $10 off when redeemed."}

• 25 points per successful friend referral (up to 500 points/year): FLAT_REWARD

  {"trigger_type":"referral","trigger_action":"referral_completed","trigger_referral_role":"referrer","earn_type":"points","earn_value":25,"earn_cap":500,"earn_cap_period":"annual","eligibility_frequency":"once_per_year","eligibility_uses_per_period":20,"notes":"Earn 25 points for each friend who joins My Kiehl's Rewards and makes a qualifying purchase, up to 500 points per year."}

• 10 bonus points for buying refill products: FLAT_REWARD

  {"trigger_type":"purchase","earn_type":"points","earn_value":10,"scope_categories":["Refills"],"notes":"Earn 10 bonus points when you purchase eligible refill products."}

• 35 bonus points on every auto-replenish order: FLAT_REWARD

  {"trigger_type":"subscription","earn_type":"points","earn_value":35,"eligibility_frequency":"per_order","notes":"Earn 35 bonus points on every auto-replenish order."}

Tier-Specific Benefits